The Woven

Let’s give your brand life.

Does your brand come across as a, well, brand? But what's a badass boss like yourself to do, when there's just so much to do?

Sit tight, we got you.


Are you a badass business owner looking to step it up and stand out with ‘so you’ branding and website?

Well, you’ve come to the right place.

I'm Chelsie, and I'm here to help create a brand that's deeply rooted by your values, your purpose and your dream clients, so that you can take your business to a whole other level.

Here's the thing, I'm a sucker for passionate people doing what they love. It all begins with diving deep into your brand's world and uncovering its essence. Once we've got that, we can do just about anything.

What makes me stand out from the rest? I put words at the forefront of everything I do. After all, words are the single most important element of your brand. Take a moment, imagine your online world without words. Words, done right, are what connect you with your audience by clearly and concisely explaining your value as a brand. Design is what catches your audiences attention at first glance. They work together like warm butter and Vegemite.

Get to know us.



Here’s my process for getting shit done 

No. 3 – User centred design

Everything I do, I do from your users perspective. I’m a big believer of questioning things. I have this vivid memory of being a kid and my nana asking me why I always have to ask why. Well, nana, as annoying as it was back then, look where it’s got me now. Constantly challenging things and always starting with the problem from the users perspective, means that purpose drives everything I create.

No. 1 – Discovery

Does your brand just feel a little lifeless? Like, you don’t really know ‘who’ it’s trying to be? I like to really get to know you and your brand before I start any work. Together we’ll sit down over a coffee (or wine, if that’s your thing) and take a deep dive into your brand asking all the hard questions. We’ll come up for air with some serious clarity around who your brand is.

No. 4 – Set it up with SEO

Yes, the websites I create are finished with those little details that make all the difference. Since I’ll be writing your website, as well as designing and building it, you’ll know that your content and website are both aligned to be search engine optimised (SEO).

No. 2 – Content before design

I’ve got a bunch of experience writing content for brands, big, corporate and small. But I refused to follow the status quo and do just one thing. I trained myself in design so that I could fully understand the entire branding process from an angle outside of content – and yeah, I ended up loving it. So when you work with me, you don’t just get a pretty website, you get content too.