So much more than a branding agency


We're in this together.

If you’re here, then it’s safe to assume that you feel the itch to chase your dreams, say goodbye to the daily grind and create a life on your terms.


You’re in the right place if:

  • You’re a badass biz owner, dreamer extraordinaire, who doesn’t take themselves too seriously
  • You have this crazy-cool biz idea that really gets you excited
  • You’re hustling like no one’s business
  • You’re feeling a little overwhelmed by your never ending to-do list and need a hand, but you don’t want to work with just anyone
  • And if you don’t have the budget to hire someone just yet, let me guess, you’re downloading all the free resources you can get your hands on.

It doesn't matter whether you've launched your big idea two years ago, or two weeks ago. Whether you've finally got some money to play with or have literally no budget. What matters, is that we're in this together. 


The Mission

To pave the future of independent work. We empower those who dare, to build a business, as a means to create a life on their own terms. 

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What I do

I believe branding is so much more than good design – that it's the entire experience a customer has with your brand.

It’s the words on the screen, the way your website flows, the stories shared on social, the handwritten ‘thank you’ note in the mail. It’s totally and uniquely you.

The best part? Good branding works for you. Giving you more time to focus on building your empire. 

But understanding how to position your brand in the market, can feel a bit like running on a hamster wheel. That's where I come in. 

I like to think The Woven is a lot more than a branding studio. I want you to think of it as a business partner. It's your designer, your wordsmith, your digital marketer, your content creator. I want you to feel like you can always pick up the phone to have a chat.

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Get to know me a little more

Ever since I can remember, I wanted to be some sort of ‘career woman’. As a kid, I remember my fairytale romances weren’t of finding Romeo, instead, I was running around with a cardboard laptop I had made myself, solving mysteries. Oh, to be young.

I've always been a writer, so journalism seemed like a no-brainer. I wanted to travel the world and tell stories for a living – I mean, talk about dream life. But my high school career advisor told me not to pursue journalism, that it was pretty rough out there. So, got myself a degree in communications instead.

After some time in television and digital marketing, I found myself miserable. I was working so much that I was neglecting friends, family and loved ones. I had no time for myself, let alone the little things that made me happy. I had no energy and spent most of my weekends on the couch recuperating.

And then, one day, in between working and complaining about working, I had an epiphany. 

I realised that life can pass you by in an instant, so I better start living. 

At that moment, I made a promise to myself to do more of what I love. For me, that meant taking an untraditional route in life, and working for myself. And I haven't looked back since. 


Get to know me: The speed date version

Coffee order: It usually goes like this, "do you have a batch brew going?... no? I'll have a long black then".

Guilty pleasure: Romantic comedies.

Favourite food: Anything with pastry 🤤

Currently watching: Westworld (Season 2)

Currently reading: The Art of Travel by Alain de Botton

Biggest pet peeve: Texting while I'm talking to you #putyourphonedown

Go-to outfit: Jeans and a tshirt

Best advice I've ever been given: You can achieve anything as long as you work really fucking hard at it. 

Favourite bucket list moments:

  • Hiking the Himalayas
  • Skiing in Canada's velvety powder
  • Karaoke in Japan with my best girlfriends
  • Drinking beer straight from the barrel in Brussels 
  • Breaking into an abandoned theme park in Berlin

Read more about my adventures on the blog.