The Woven
The Woven
where words and design meet.
 
 
 

The Woven brings brands to life

—with honest storytelling.

Let me take a guess…

You've been giving your business everything you’ve got for a while now. It's been hard, honest work. A lot of late nights, fuelled by coffee and wine. It’s a lot, but you love it. And you want it to be something tangible, something steady and reliable.

But, you've reached a point where you can't seem to grow any further—despite your best efforts.

Sure, you could blame the Instagram algorithm or your never-ending to-do list. But at the end of the day, you're ready to take the next step, to stand out from the constant chatter.

After all, you know this business is real. You know that, deep down, it's what you want for your life. So you're ready to take the plunge. You're ready to invest in it, so that it can grow into the business you always new it could be.

If you're there nodding your head thinking, damn girl, are you a mind-reader?

Close. I'm a copywriter.

Here’s the deal. I help predominantly product-based business owners find clarity in their brand. Together, we uncover and develop your brand narrative, and tell it in a way that attracts and retains the right audience.

Words are that powerful. They’re more important now, than ever before. Just imagine your digital world without them.

That's why the way you communicate your message is so darn important. More often than not, you don’t have much time to convince someone to do something. It's all about what you say and how you say it. And I’m definitely the right girl for the job.

I’m a serious word nerd. I get a kick out of turning something that’s complicated and messy, into something that’s simple and digestible.

I believe the key to good storytelling is making sure it’s written clearly and concisely, with passion and personality.

So, if you’re feeling fed up and maybe a little lost, hit me up. Let’s find some clarity.

 
 
 
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About — The Woven | Design and copy studio

WE’RE IN THIS TOGETHER

To the fearless dreamer—the wild at heart. To the ones who’ll stop at nothing to make their dreams come true. Let's shake things up a little.

Whether you’re starting out or stepping up, we’re in this with you.

Ok, so you’re a badass business owner, dreamer extraordinaire. You’re hustling like no one’s business to make your dreams happen. You’ve got a never-ending to-do list but you really don’t mind working those long, hard hours—because you love what you do.

We’re going to get along just fine if:

  • you need a hand, but don’t want to work with just anyone

  • you don’t take yourself too seriously

  • you’re hella passionate about your hustle

  • you don’t mind working virtually.

It doesn't matter whether you launched your big idea two years ago or two weeks ago. Whether you've finally got some money to play with or have literally no budget. What matters is, we're in this together.

 
 
 
 
 

CORE VALUES

Simplicity. Integrity. Curiosity. Creativity. Passion. Empathy. Hunger.

 
 
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About — The Woven | Copywriting studio

MEET THE CREATIVE DIRECTOR

Your story is what stands you apart from the rest—here’s mine.

I guess the best place to start, is at the beginning.

I'm a word person. I always have been.

Ever since I can remember, I wanted to be a career woman. As a kid, my fairytale romances weren’t of finding Romeo. Instead, I was running around with a cardboard laptop I had made myself, solving mysteries and writing endless stories.

My career has had me writing for a handful of mediums, from television to editorial work, social media and advertising, to entire website re-writes, scripts and print publications. I've found my groove in creating results-driven copy that informs, while also telling a story. My approach incorporates design thinking and content design methodologies, web accessibility and SEO.

Although I’d always wanted a career, when I finally had one, I found myself deeply unfulfilled and unhappy.

I couldn’t get excited about making millions of dollars for a greedy, faceless CEO. Constantly trying to save a buck at the expense of the end user. The daily commute was soul-sucking. Good managers were rare. I felt like a number making no real difference in the world.

One evening, over a bowl of pasta, my partner (a serial entrepreneur) suggested I stop complaining and to actually do something about it. Up until that point, I had never even considered working for myself. But he opened my eyes to something that got me really excited.

It took me three long months, of working late into the night to sign my first three clients. I quit my corporate job and threw two fingers in the air as I walked out.

I started working for small businesses run by passionate people who love what they do. That’s what lights my fire and gets me excited to go to work every day.

After finding my groove, I took advantage of my new found freedom and balanced freelance and contract work with exploring the world. My intention was to see as much of the world as possible. It was one great big adventure—and I’ve loved every single minute of it.

But lately, I’ve found a new sense of comfort in having a home base with a loved one and a ball of fluff to snuggle up to at night. And although travel is deeply ingrained in me, I dream of buying some land and living a more sustainable life. A life surrounded by plants and animals, and the smell of the ocean in the air.

But that’s a work in progress.

— Chelsie

 
 
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